Strategic Marketing Services
Two unique program options, both designed to help grow your business
If you’ve made it here, you’re likely not looking for a checklist or a vendor. You’re looking for experienced marketing support that understands:
How businesses actually operate
How decisions get made
How to grow without creating unnecessary complexity.
That’s where I work best.
Fractional Marketing Support
Fractional support is for businesses that need ongoing senior marketing leadership, but don’t need, or want, a full-time CMO.
Typical engagement: 25+ hrs/month
Fractional support makes sense when:
Your business is growing and marketing is becoming more complex
You need consistency, structure, and clear direction
You want strategic oversight across channels and initiatives
You value partnership over delegation
Fractional support in practice:
Fractional engagements vary, but often include:
Strategic planning and prioritization
Marketing leadership and decision-making support
Oversight of SEO, content, and organic visibility efforts
Collaboration with internal teams or external partners
Helping marketing efforts align with and support broader business goals
You continue focusing on your strengths while I bring my experience and vision to help your marketing operate more effectively and profitably.
Strategic Marketing & Visibility Advisory
This engagement is designed for businesses seeking direction for their online search and AI visibility strategy, rather than additional tactics.
Typical engagement: 15-20 hrs/month
Strategic Advisory support makes sense when:
You know marketing matters, but priorities feel unclear
You want to make smarter decisions about SEO and organic visibility
You have execution resources but need senior-level guidance
You want a trusted perspective to pressure-test ideas
Strategic Advisory support in practice:
Depending on your needs, advisory support may include:
Evaluating your current digital presence and visibility
Identifying the highest-impact opportunities for growth
Clarifying priorities and sequencing initiatives
SEO and organic visibility strategy
Ongoing strategic check-ins and decision support
This work is collaborative and tailored, not templated. You remain in control of execution. I help you decide what is worth doing and why.
This engagement often serves as the foundation for ongoing leadership support.
How engagements are structured
Every business is different, so engagements are scoped intentionally based on:
your goals
your existing team and resources
the level of support you’re looking for
Some clients work with me for focused advisory support. Others prefer an ongoing fractional relationship.
Both start with a conversation.
A note on fit…
I work with a limited number of clients at a time so I can stay closely involved and do thoughtful, high-quality work.
If you’re looking for:
a partner who respects what you’ve built
senior-level guidance without ego
marketing support that makes your life easier
We’re likely a good fit.
Your Questions, Answered
Who do you typically work with?
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Sunrise Strategy partners with growth-stage businesses, established brands, and agencies seeking stronger online visibility and clearer strategic direction. Most clients are currently investing in SEO, search visibility, or digital growth and want senior-level guidance.
How is Sunrise Strategy different from a traditional digital marketing agency?
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Unlike a traditional agency model, Sunrise Strategy provides direct access to experienced strategic leadership. There are no junior handoffs or outsourced teams. Engagements are focused on simple clarity, accountability, and measurable search and digital marketing performance.
What does a Fractional Marketing Consultant do?
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A fractional marketing consultant provides senior-level marketing leadership on a part-time or contract basis. Instead of hiring a full-time CMO, you get strategic direction, accountability, and performance oversight at a lower cost.
This typically includes evaluating your current marketing efforts, identifying gaps, clarifying positioning, building a growth roadmap, prioritizing channels, aligning internal or external teams, and tracking measurable outcomes like lead quality, revenue growth, and return on investment. The focus is not just on tactics but on building a cohesive strategy that drives sustainable growth.
What does a Digital Marketing Consultant do?
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A Digital Marketing Consultant operates at a strategic level, guiding search visibility strategy, channel prioritization, performance frameworks, and internal marketing structure. This includes SEO strategy, AI search readiness, growth planning, and executive-level decision support.
Do you work with in-house teams and agencies?
Yes!! A core part of fractional marketing leadership is aligning existing resources. If you have an in-house marketing coordinator, freelancers, or agency partners, I ensure everyone is working toward the same strategic objectives. This prevents duplication, reduces wasted spend, and creates accountability across all marketing efforts.
How long does it take to see marketing results?
Strategic clarity can happen quickly, often within the first few weeks. However, measurable growth depends on your current marketing maturity, competitive landscape, and sales cycle.
For many small businesses, improvements in lead quality and marketing efficiency can begin within 60 to 90 days. Larger shifts in revenue performance typically take several months as strategy, messaging, and channel execution align.